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June Thirtieth is a New York fragrance house that launched in 2025 with three genderless eaux de parfum. Its style is about balance, warmth and restraint: scents meant to be worn close, with quiet confidence. Each of the three was composed with a perfumer from IFF: Jean-Marc Chaillan, Laurent Le Guernec and Patty Hidalgo.
The collection is numbered. N° 01, OG, is a floral fruity of rhubarb, cherry, rose and musk by Jean-Marc Chaillan; the brand lists it as a finalist for Indie Fragrance of the Year at The Fragrance Foundation Awards 2026. N° 02, Vanilla's Muse, by Laurent Le Guernec, is a balsamic vanilla with almond cream, Peru balsam and tonka. N° 03, Serene Santal, by Patty Hidalgo, is a creamy woody amber of cardamom, orris and New Caledonian sandalwood.
If you wear fresh, fruity florals in warm weather, start with OG. If you like vanilla perfumes but want more depth than a simple sweet vanilla, try Vanilla's Muse. If you prefer soft woods and skin scents, Serene Santal is the closest match. All three are eaux de parfum, a concentration of roughly 15 to 20 percent perfume oil that suits everyday wear.
Sample June Thirtieth OG, Vanilla's Muse and Serene Santal in 2, 5, 8 or 10 ml sizes and compare them side by side on skin.
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